A collaboration between America's Best Racing (ABR) and Hipica TV to bring Spanish-language coverage of all 14 Breeders' Cup races at Del Mar Nov. 5 & 6 received 282,000 cumulative views across Hipica TV's YouTube channel.
There were more than 88,000 live views on 'Future Stars Friday' and Saturday's live stream attracted better than 200,000 views. The broadcast attracted viewers from the U.S., Panama, Mexico, Costa Rica, Puerto Rico, Spain and every country in South America. The shows, branded as 'Breeders' Cup en Vivo', were hosted by Claudia Spadaro, Emanuel Aguilar, Annise Montplaisir, Roberto Rodriguez and Darwin Vizcaya. Developed and produced by ABR, Breeders' Cup en Vivo was streamed live across both organizations' Facebook, Twitter, and YouTube channels. The Challenge Series shows alone generated more than 75,000 combined views and engagements with a reach of more than 205,000.
“As a team, we were absolutely thrilled with the reach of the show, the live engagement with fans all over the world, and the support these shows received from our partners at America's Best Racing and the Breeders' Cup,” said Hipica TV host and racing analyst Spadaro. “We are confident that this is just the beginning. Our Breeders' Cup viewership numbers make it clear that the audience is out there and that they want more coverage of racing in Spanish.”
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